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Whitespace Prospecting

Discover Whitespace growth opportunities for your MSP

BeeCastle’s MSP Whitespace Prospecting tools identify and recommend cross-sell and up-sell opportunities to your existing clients using automated analysis of your seamlessly integrated PSA data
BeeCastle Whitespace Prospecting Logo
BeeCastle Whitespace Prospecting Logo
BeeCastle Whitespace Prospecting Logo

What is Whitespace Prospecting?

Whitespace analysis is the process of analysing your MSP’s PSA data to find opportunities for cross-sell and up-sell in your existing client base and product stack. BeeCastle’s Whitespace Prospecting tools automate the whole process - just connect your existing PSA setup and run our automated AI-driven analysis to find the opportunities in your Whitespace
Prospecting

How does Whitespace Prospecting work?

Simplify MSP Whitespace Prospecting with BeeCastle:

  1. Sign up to BeeCastle and link your PSA account in minutes
  2. Choose the product stack and the set of clients you want to analyse
  3. Let our AI-driven tools find the highest-ROI sales opportunities for you

    Automate the analysis of your MSP’s Whitespace in minutes to understand what products you are selling to which clients and find the best opportunities to sell more of your stack to your existing clients

Whitespace Prospecting Features

Automated MSP Revenue Analytics >
View revenue metrics across every dimension of product and client

Whitespace Opportunity Discovery >
Drive strategic MSP growth through efficient Whitespace Prospecting

Strategic MSP account management >
Identify cross-sell and up-sell sales opportunities for every client

MSP sales team coordination >
Tools for everyone in the sales team to drive strategic revenue growth

Understand MSP revenue metrics >
Automate and accelerate your analysis with direct integration to your PSA

Automated MSP Revenue Analytics

Automate analysis of your MSP’s product penetration across your client base to identify gaps and opportunities for the highest-ROI up-sell and cross-sell leads

  • View revenue metrics across every dimension of product and client
  • Identify Whitespace opportunities for high-ROI cross-sell and up-sell
  • Get prioritised recommendations for every client in your portfolio
BeeCastle Product Penetration
BeeCastle Product Penetration
BeeCastle Product Penetration

Whitespace Opportunity Discovery

BeeCastle’s proprietary technology enables you to find high-ROI sales leads in your existing client base and push them into your PSA (ConnectWise, HaloPSA, or AutoTask).

  • Drive strategic MSP growth through efficient Whitespace Prospecting
  • Enhance account management with timely up-sell and cross-sell conversations
  • Pursue leads yourself or allocate across your team directly through your PSA
BeeCastle Finding Opportunities
BeeCastle Finding Opportunities
BeeCastle Finding Opportunities

Strategic MSP account management

Instantly visualise invoiced and churned agreements across your entire client base and find the best opportunities to proactively sell more of your stack

  • Identify cross-sell and up-sell sales opportunities for every client
  • Enhance MSP account management by offering clients solutions proactively
  • Drive MSP growth by focusing on the highest-ROI leads with your existing clients
BeeCastle Agreement Type Whitespace
BeeCastle Agreement Type Whitespace
BeeCastle Agreement Type Whitespace

MSP sales team coordination

BeeCastle’s Whitespace Prospecting tools help everyone across your MSP work together to drive strategic revenue growth from your portfolio of existing clients

  • Account Managers have the data to prompt valuable client conversation
  • Sales leaders can map and prioritise growth opportunities more strategically
  • Owners ensure their MSP is prioritising the highest-ROI growth opportunities
BeeCastle Agreement and Addition Mapping
BeeCastle Agreement and Addition Mapping
BeeCastle Agreement and Addition Mapping

Understand MSP revenue metrics

Visualise which products your clients have purchased and where their revenue is coming from. Leverage BeeCastle’s intelligent recommendation system to uncover the best prospects for cross-sell and up-sell.

  • Automate and accelerate your analysis with direct integration to your PSA
  • Focus sales efforts on the highest ROI sales opportunities to your existing clients
  • Get the most out of your MSP’s product stack by maximising client coverage
BeeCastle Product Additions
BeeCastle Product Additions
BeeCastle Product Additions

Ready to see how BeeCastle can improve your up-sell and cross-sell?